Be the Change: 5 Tips for HealthIT Marketers To Revamp Their HIMSS20 Strategy
We’re two weeks away from the 2020 HIMSS Global Health Conference & Exhibition, this year taking place in sunny Orlando, Fla. Dubbed the Super Bowl…
Cortney Johnston
Executive Visibility: A Critical Marketing Component for Influential Healthcare Leaders
According to data from the Bureau of Labor Statistics, healthcare is the top industry propelling America’s economy, with technology coming in at a hot second….
How to Swim in Today’s Growing Pool of (Distracted) HealthIT Buyers
Healthcare has come a long way since the introduction of computers within the industry. Today, advances in technology – from AI and machine learning to…
Check-In: The State of the Future of PR
2018 is quickly coming to an end, and I for one, can officially say that I’m in the holiday spirit! Toward the end of each…
Top Health IT Podcasts You Should Subscribe To
In 2017, podcast ad revenue grew to $220M, up from $69M in 2015. According to new research, 48 million Americans report listening to podcasts weekly, with dedicated listeners…
5 Best Moments for the AoA in 2017
2017 was a transformative year for ARPR. Not only did we support our clients’ transformative moments, including mergers and acquisitions, record-breaking sales growth, expansion into…