ARPR is ranked as one of the top Tech PR Agencies in the nation by O’Dwyers, a PRovoke Small Agency of the Year finalist and a three-time PRNews’ Top Place to Work. Combined, our team executes integrated communications campaigns that make news in outlets such as TODAY Show, TechCrunch, WSJ; and drive leads using a strategic mix of content marketing, social media and lead gen activities.
ARPR is seeking a vice president of FinTech to lead a talented team and grow an innovative practice group with current clients that span the entire financial technology ecosystem including RegTech, payments, e-commerce, cryptocurrency,and more. The candidate who best fits this role will be passionate and deeply rooted in the financial sector of the tech industry, an expert integrated communications strategist, hold key media relationships, and be a strong content marketer. They will also be a seasoned leader with experience managing a small team and successfully driving business development programs. This candidate must embrace the entrepreneurial spirit – being humble, hungry and smart – and imbibe our unique culture and agency vision.
PRACTICE GROUP LEADERSHIP
Lead the FinTech practice group by serving as our agency’s chief finance industry thought leader internally, building our team’s knowledge base and interest of all facets of FinTech (privacy, regulation, innovation, etc.). Oversee a team of 5+, while directly managing 2+ with a goal of exponentially growing the team through the cultivation of our FinTech clients/pipeline and junior team members. Work with sr. leadership team to identify and accurately forecast staffing and hiring needs and priorities. Ultimately, this position serves as a leader, manager, resource and mentor for current and future employees across all ARPR locations, particularly for those who service FinTech clients.
Responsible for growing our FinTech business pipeline and ensuring long-term success of the practice group. Serve as point of contact on FinTech inbound leads, drive new business inquiries, proposal development and pitches, as well as client upsell opportunities within the practice group. Support company marketing by serving as our primary FinTech thought leader, including but not limited to blog content, speaking engagements and bylines.
Serve as strategist on 5+ key FinTech accounts holding key account relationships with client VPs ad C-suite, leading strategic client meetings, ensure quality of work product by junior team members, and develop key account plans (e.g., tradeshow activations, influencer marketing plans, product launch plans, corporate messaging portfolios, etc.). Provide support, as needed, with technical skills (ideally, journalist pitching, analyst relations, content writing and messaging prowess) and cross-pollination of ideas/collaboration. In addition, oversee accurate and compelling measurement of clients’ earned media, social media and marketing results, and effectively translate analytics into actionable insights to constantly drive success.
At ARPR we live by our team motto: Believe the best IN each other, Want the best FOR each other and Expect the best FROM each other. Our unprecedented commitment to professional development coupled with the “jungle gym” of core capabilities and practice groups creates an environment that not only helps us to PRopel what’s possible for our clients but offers a unique experience for all members of the Army of Awesome to truly become PR powerhouses. We’re also flexible, fun, collaborative and always enter each day with the desire to be our very best.
Oh yea, outside of all the fun, this position also comes with a robust benefits package and perks such as no dress code, a ClassPass Membership, commission and bonus compensation programs, unlimited vacation and flexible workweeks. This position will report to the SVP of Client Service and work very closely with the senior leadership team while also being accountable to our whole Army of Awesome.