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The Top Three PR Scams Tech Marketers Need to Know
It’s been nearly two years since I authored my first article outlining the top four pay-to-play scams in…
Marketing Team Workspaces that Boost Productivity
In recent years tech agencies have focused more on creating workspaces that promote productivity, collaboration and creativity –…
Think Tradeshows Are Dead? Think Again. 2 Must-Do’s For Tech Marketers to Capture ROI in 2020
Talk of the tradeshow as a dying marketing and sales vehicle has been an ongoing conversation for years….
Why 2020 is the Year Your Executives Can No Longer Dodge Social Media
While strategic evaluation utilizing RFPs and risk reduction tools may still be at the forefront of the buying…
Been Burned? 5 Questions to Help Extinguish Negativity Bias During Your Tech PR Agency Search
It’s that time of year when many tech CMOs and marketing VPs are evaluating the pros and cons…
3 Must-Haves in Your 2020 MarTech Stack
You’ve probably seen this overwhelming graphic of the thousands of MarTech solutions available. While your specific needs will…
