ARPR, an award-winning tech PR agency at the epicenter of the future of PR, today announced that it has been included in the inaugural Agency Elite Top 100 by PRNEWS, designed to spotlight the nation’s most innovative and strategic PR firms of the year. The ranking isn’t the only top 100 list that featured ARPR in 2020. Recently, the firm was ranked as the Southeast’s largest tech PR agency by O’Dwyer’s.
Specifically, PRNEWS’ judges included ARPR on the Agency Elite 100 list due the firm’s investment in marketing software and advanced PR measurement. “ARPR recently added new tools to its marketing stack, including SEMrush and MOZ to measure how its efforts are improving clients’ search rankings. The agency also provides Monthly Momentum reports that show a snapshot of results and quarterly Impact & Influence reports,” PRNEWS said.
The award comes on the heels of ARPR announcing its expanded global client roster and new office spaces in both Atlanta and New Orleans.
“Five years ago, ARPR became the first tech PR agency to integrate lead generation and nurturing into its core capabilities, and each year since we continue to up our investment in technology and talent to fuel our innovation,” Senior Vice President of Analytics and Digital Marketing Renee Spurlin said. “Thanks to our Panorama Approach, we’ve been able to help our growing client base quickly adapt to new buyer behaviors and evolving marketing budgets during COVID-19.”
“I founded ARPR in 2012 to help modernize the PR industry and push the limits of what a PR agency could achieve,” said Anna Ruth Williams, founder and CEO of ARPR. “Eight years later, we find ourselves again asking how we can out innovate to ensure the communications industry leads in creating solutions for an entirely new set of challenges. So, it holds significant meaning to be included on PRNEWS’ list of 100 innovators during 2020 – a year that has required more curiosity, resiliency and imagination than any before.”
Download ARPR’s 2nd Annual Tech Marketing Data Report: Marketing in a Post-Covid World at arpr.com/resources/report-post-covid-marketing-statistics.
ARPR is an award-winning tech PR agency at the epicenter of the future of PR. Headquartered in Atlanta, ARPR helps its clients’ reputations thrive and their sales pipelines prosper through highly-integrated marketing strategies that push the limits of what a public relations firm can achieve. Since 2012, ARPR has twice been named Small Agency of the Year, dubbed a Best Place to Work six times, was honored as the 2016 Technology Agency of the Year and the 2018 Agency that Gets Results. For more information on ARPR clients and services, visit http://www.arpr.com and follow @AR_ _PR on Twitter and Instagram.